Terms of Service

Welcome to MannyKnows. These Terms of Service ("Terms") govern your access to and use of mannyknows.com (the "Site") and any related content, tools, and services we provide (together, the "Services"). MannyKnows is a sole proprietorship based in Springfield, Massachusetts, serving businesses across Western Massachusetts and beyond. By using the Site, you agree to these Terms. If you do not agree, please do not use the Site.

1. Who may use the Services

You must be able to form a binding contract to use the Services. If you use the Services on behalf of an organization, you represent that you are authorized to accept these Terms on its behalf.

2. The Services

We build custom apps and websites and provide AI automation for small businesses. Our offerings include Manny AI plans (Lite includes a free one-page website) and the Workflows run by Manny AI, monthly website plans (Get Found and Get Booked, with Get Growing and Get Ahead as bundles on top), the Online Store, Local SEO packages, the Content Pack, and Managed Ads, plus one-time projects such as website builds, apps, photography, SEO audits, and migrations. The Site describes these offerings and lets you contact us and subscribe to our newsletter.

Any specific project or paid engagement is governed by a separate written agreement between you and MannyKnows; if that agreement conflicts with these Terms, the separate agreement controls for that engagement.

Free 360° photo and paid photography

The free 360° photo offer provides one professional 360° photograph of your business, captured by us and published to your Google Business Profile through MannyKnows' own Google account. The free photo remains hosted and controlled by MannyKnows, includes MannyKnows branding within the image (typically at the zenith, the top of the sphere, and possibly at other points), and the image file itself is not delivered to you. If you'd like it removed from your listing at any time, ask and we'll take it down.

Paid photography, including virtual tour shoots added to an SEO/GEO package or booked on their own, and any commissioned shoots, is different: once paid in full, the resulting files are delivered to you, contain no MannyKnows branding, and are yours to keep and use as you wish.

3. Plans, billing, and cancellation

Monthly plans come with two billing options. Published prices are "starting at" figures; the final price and scope for your engagement are set out in the written agreement or proposal for that engagement, which controls if it differs from these Terms.

Month to month: a one-time setup fee pays for the initial build (see Setup and the initial build), and the plan then runs month to month at the standard monthly rate. There is no minimum term. You can cancel at any time and nothing further is owed; cancellation takes effect at the end of the then-current billing month, and the service keeps running until then. Fees already paid or owed for work performed are not refunded, except under the refund window described below.
Yearly (prepaid, discounted): you pay for 12 months of service up front, 12× the monthly rate, and the setup fee is waived in full. The waiver is conditioned on prepayment of the full 12-month term. Any further discount on a prepaid year is stated in the written agreement for that engagement.
Ads plans: on advertising plans, you fund your advertising spend directly with the ad platforms; our fee covers strategy, creative, and management, not the ad spend itself, which we never mark up.

Setup and the initial build

Website and store plans include designing and building the site or store itself, work that is normally billed as a separate project. On month-to-month billing that build is paid for by a one-time setup fee, charged once at the start of the engagement. You then pay the monthly rate for the service, and the same rate each month after.

Prepay the year and the setup fee is waived in full. Nothing is charged for the build at all on a prepaid annual term.

These standard figures apply unless your engagement was custom-scoped in writing, in which case the written quote controls.

Because the build is paid for when it is built, there is no minimum term and no early-cancellation charge on a monthly plan. Whenever you cancel, whether that is in month two or month twenty, nothing further is owed for the build or for anything else. We do not bill build costs back on exit.

Your first 5 business days

For 5 business days after project kickoff, you may cancel for any reason and receive a full refund of everything you have paid, the setup fee included, on both monthly and prepaid annual billing. Ask in writing within that window and we refund it. After those 5 business days, setup fees and prepaid annual fees are non-refundable, except where the law requires otherwise or we materially fail to deliver and do not cure.

Kickoff is the date we start work on your build, which we confirm to you in writing. Business days exclude weekends and U.S. federal holidays.

If an engagement does require a further one-time charge (a migration, a catalog import, custom development, or other work outside the scope of your plan), it is quoted in writing and agreed before that work begins. We do not add one-time charges to an invoice you have not seen first.

What "you own everything we build" means

The finished website is yours. Your domain, your content, and the site's own codebase (the pages, templates, styles, scripts, and assets that render your site) go with you if you leave, with nothing to settle first. That is what "you own everything we build" refers to wherever it appears on the Site.

Two things are not part of what you buy. The admin is the management software we run your service on (dashboards, portals, panels, and the platform code behind them); it stays ours and is licensed to you for the duration of your plan. The same applies to any Manny AI or other AI-agent code. Neither is part of the files, code, or data that transfer when you leave.

Manny AI and the other AI agents are service software, licensed for the duration of your plan. They run on our infrastructure and are not part of the files, code, or data that transfer when you leave. The content they produced for your site and the leads they captured remain yours; the agents themselves do not transfer.

On the free one-page website that comes with Manny AI Lite, the website's codebase is handed over when you leave, as this section describes. Manny AI is not part of that codebase and stops with the monthly plan. Most one-page projects are completed within a week after the contract has been signed; build timelines are good-faith estimates, not guarantees.

Where Manny AI edits a website

Manny AI does two different jobs, and only one of them works on every website.

The front office works on any website. On a Manny AI plan, Manny AI is added to the website you already have with one embed snippet, whatever that site is built on. There it answers visitors, captures leads, books appointments, and reads the site's pages into its Knowledge. It reads that website; it does not change it. Your pages, your hosting, your platform, and whoever maintains them stay as they are, and a correction you make in Knowledge changes what Manny AI says, not what the page shows. We do not take a login to a website we did not build, we do not install plugins on it, and we do not warrant a third-party website, its hosting, or how the embed behaves where that platform blocks or delays scripts. Work on such a website beyond the embed is a person's work, quoted in writing as described in section 3.

The site editor works only on a website we build and host. Changing a page by chat, the preview you approve before it goes live, the second language derived from the first, the content a plan publishes on its own, the dealer inventory that appears on the site, the social links and finished jobs that reach the page from your dashboard, and the content updates included in a website plan exist only on a website built and hosted by MannyKnows. Such a website meets every one of these conditions, and today only our own builds do:

Its words, facts, photos, and lists are kept as structured data in a code repository we manage, not inside a page builder's or a content-management system's database.
It is built from our template, so every section is one Manny AI knows how to write, check, and translate.
It publishes through our pipeline, which builds a preview first, runs our quality checks (accessibility, styling, and the text checks) on every change, and reports each build to your dashboard.
It is hosted on our infrastructure, under a domain registered in your name.
It carries Manny AI's embed and the configuration your dashboard writes.

We do not connect Manny AI as an editor to WordPress, Wix, Squarespace, Webflow, GoDaddy, Shopify, or any other builder, platform, or content-management system, whether through an API, a plugin, a login, or an agent protocol such as MCP, and a website that offers one of those is not supported by that fact alone. If we add a platform, we will say so in writing for your engagement; until then, none is. The Online Store tiers run on Shopify, on an account in your name. Manny AI answers and recommends there from its Knowledge, and the changes to the store that a tier includes are made by us through Shopify's own admin, never by Manny AI.

If you want Manny AI to maintain your website, the website moves onto our platform, either as the free one-page website that comes with Manny AI Lite or as the website a website plan builds, where the rebuild is that plan's initial build (see Setup and the initial build). We carry your domain, your content, and your design across. Nothing on the Site or in a quote promises that Manny AI will edit, maintain, or publish to a website that does not meet these conditions, and a statement that it does is not part of your engagement unless it appears in your written agreement.

What "unlimited" means on a plan

Where a plan is described as including something "unlimited," that means we do not meter it or charge per unit, not that it has no practical limit at all. Specifically:

Storage and bandwidth: not metered and never billed as an overage, for normal business use of your website or store. This does not cover using your site as general file storage, a media-streaming service, or a distribution point for other people's content.
Stock photography, video, and logos: drawn from our own stock-media subscription and licensed for use in the work we produce for you, subject to that provider's license terms. Assets are not resold to you or delivered as standalone files for use elsewhere.
Content updates: there is no cap on how many changes you can request and no per-change fee. Requests are handled in the normal course on business days, in the order received. This covers updates to your existing pages, copy, images, and products, not a redesign, pages beyond the page count of your tier, new features or integrations, or work that belongs to a higher tier or to a separate project. If a request falls outside this, we will say so before starting and quote it separately.

We ask only that use be reasonable. If usage becomes wildly disproportionate to what the plan costs, we will talk with you before changing anything.

Early cancellation of a prepaid annual term

The annual discount and the setup-fee waiver both exist because the year is paid up front. Outside the first 5 business days, prepaid annual fees are non-refundable once the term begins, except where the law requires otherwise or we materially fail to deliver and do not cure. If we agree to a refund in a particular case, the months already used are re-priced at the standard month-to-month rate and the waived setup fee is restored, and both are deducted, together with payment-processing costs, from any amount returned.

Switching plans

Moving between plans, including between a website plan and an online-store plan, in either direction, is a plan change, not a cancellation. On month-to-month billing, the change takes effect at the start of your next billing month and there is nothing to refund. Your new monthly rate is simply the new tier's rate.

On a prepaid annual term, within the first 5 business days after project kickoff you may instead request a cash refund of the unused balance. After that window, the unused balance is not refunded in cash. It converts, dollar for dollar, into service credit you can apply to the new plan or to any other MannyKnows service. Service credit is not redeemable for cash.

What the setup fee does when you switch

Setup fees attach to the build, not to the plan, so you are never charged twice for work you have already paid for. One rule covers every move:

A switch never restarts the 5-business-day refund window, which runs once, from your original kickoff.

Every tier's setup fee is listed under Setup and the initial build. Where a build was custom-scoped in writing, the written quote sets the figure used in this calculation.

Late and failed payments

Invoices are due by the date stated on them. If an amount is not paid when due, we may:

charge a late fee and interest on the overdue balance at 1.5% per month (18% per year) or the maximum rate permitted by applicable law, whichever is lower, accruing from the due date until paid;
pass through fees we incur from failed payments or chargebacks;
suspend or pause some or all of the Services (including hosting, websites, stores, AI agents, and advertising campaigns we operate for you) after notice, until the account is brought current. Suspension does not pause your payment obligations, and we are not liable for the consequences of a suspension caused by non-payment;
recover our reasonable costs of collecting overdue amounts, including collection-agency charges and attorneys' fees, to the extent permitted by law.

Amounts stated are exclusive of taxes; you are responsible for any sales or similar taxes that apply to your engagement. If you have a good-faith dispute about an invoice, tell us before the due date and we will work it out: undisputed portions remain due on time.

Sales partner program

A sales partner we have approved in writing sells our Services to businesses and earns on the business they close. On Manny AI's plans: a bounty the first time a business they brought pays us for a recurring plan or a prepaid annual total, set by the plan ($50 on Manny AI Lite, $75 on Manny AI, $100 on Manny AI Pro), plus 15% of what that business pays us each month for its first 12 months, or 15% of a prepaid annual total, paid once. On every other recurring plan (website, store, ads, SEO packages, Workflows): a $100 bounty at the first payment, plus 12% of each of the first 12 months on a plan of up to $300 a month and 10% above that, or the same share of a prepaid annual total, paid once. On one-time work: 10% of the first invoice, no bounty. On the Content Pack and Managed Ads: 10% of what the business pays us each month for its first 12 months, at every level, no bounty. Once a partner has brought us ten paying businesses on recurring plans, the rates rise to 20% on Manny AI, 15% on a plan of up to $300 a month and 12% above it, for every commission earned after that, on every business they brought, the Content Pack and Managed Ads excepted; from the twenty-fifth, to 25%, 20% and 15%. The bounty, a prepaid-year commission, and the first month's commission on a monthly plan become payable the day after the 5-business-day refund window closes; later months become payable as each payment clears. Nothing else is earned on setup fees, nothing on taxes or payment-processing costs, and nothing on any amount that is refunded; a bounty or commission already paid on a payment we later refund is returned to us or taken from the partner's next payout.

A business is the partner's when it reached us through the partner's link within 90 days of clicking it, or through a demo the partner built from their portal, and then paid us. The link and the demo are the record: a name, a contact, or an introduction made without either earns nothing, unless we agree otherwise in writing for that business. Where two partners reached the same business, the first link clicked or demo built wins. A business the partner owns or controls, and the partner's own business, earn nothing. Commissions are paid monthly, after the client's payment has cleared, by the method on file; a partner in the United States provides a Form W-9 before the first payout and receives a Form 1099-NEC for any year in which the total reaches the IRS reporting threshold. A client of ours may take commissions as service credit on their own account instead of cash; service credit is not redeemable for cash.

Demos a partner builds are limited to a monthly allowance we set and may change, are built only for businesses with a public Google listing that are not already on file with us, and remain ours; we may close any demo. The prices in a partner's portal are for the partner's own use in conversation with a business and are not to be published. Partners may not bid on our name or marks in advertising, send unsolicited bulk email or text messages, or make claims about the Services that we do not make ourselves. We may end a partner's participation at any time on notice, and we may change or end the program on 30 days' notice; bounties and commissions earned before that date are still paid. Partners are independent of us and are not our agents or employees; nothing here creates employment, a quota, or an exclusive territory.

4. AI chat assistant

When our AI chat assistant is offered on the Site, its responses are automated and AI-generated. They may be inaccurate, incomplete, or out of date, and are provided for general information only, not professional, legal, financial, or other advice. Do not submit sensitive personal information through the chat, and verify anything important before relying on it. The assistant may be unavailable or withdrawn at any time.

5. Acceptable use

When using the Services, you agree not to:

Break the law or infringe the rights of others.
Submit false, misleading, or others' personal information without permission.
Attempt to disrupt, overload, probe, or gain unauthorized access to the Site or its systems.
Introduce malware, scrape or harvest data without permission, or circumvent security or rate-limiting measures.
Use the Services to send spam or for any abusive or harmful purpose.

6. Intellectual property

The Site and its content (including text, graphics, logos, and design) are owned by MannyKnows or its licensors and are protected by intellectual-property laws. We grant you a limited, non-exclusive, non-transferable license to access and use the Site for its intended purpose. You may not copy, modify, distribute, or create derivative works without our permission, except as allowed by law.

7. Your submissions

When you send us content through a form, the chat assistant, or otherwise, you keep your rights in it but grant MannyKnows a worldwide, royalty-free license to use that content to operate and improve the Services and to respond to you. Do not submit anything you do not have the right to share, and do not share confidential information you do not want us to use for these purposes.

8. Third-party links and services

The Site may link to or rely on third-party websites and services we do not control, including infrastructure providers such as Cloudflare (hosting and storage), Resend (email delivery), and Twilio (SMS and phone, where an engagement uses them). We are not responsible for third parties' content, policies, or practices, and your use of their websites and services is at your own risk. See our Privacy Policy for how these providers handle information.

9. Disclaimers

The Services are provided "as is" and "as available," without warranties of any kind, whether express or implied, including implied warranties of merchantability, fitness for a particular purpose, and non-infringement. We do not warrant that the Services will be uninterrupted, secure, error-free, or that any information provided is accurate or complete.

10. Limitation of liability

To the fullest extent permitted by law, MannyKnows will not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, data, or goodwill, arising from your use of the Services.

11. Indemnification

You agree to indemnify and hold harmless MannyKnows from any claims, damages, liabilities, and expenses arising out of your use of the Services or your violation of these Terms or applicable law.

12. Changes to the Services and Terms

We may modify or discontinue the Services at any time. We may also update these Terms; the updated version will be posted here with a revised "Effective date." Your continued use of the Site after changes take effect means you accept the updated Terms.

13. Governing law

These Terms are governed by the laws of the Commonwealth of Massachusetts, without regard to its conflict-of-laws rules, and any disputes will be resolved in the state or federal courts located in Massachusetts.

14. Contact us

Questions about these Terms? Reach us at mm@mannyknows.com, call (413) 361-8451, or use the contact form on our Site. MannyKnows is based in Springfield, Massachusetts.